Turn Your Innovative Idea Into a Thriving Startup.

The MASA Innovation Program is now accepting applications from University of Botswana and BIUST students for the Spring 2025 cohort. Get the mentorship, funding, and resources you need to launch.

Apply Now Applications close September 19, 2025

Your Launchpad for Groundbreaking Solutions

MASA, which stands for Mentorship in Action for Startup Acceleration, is your platform to develop groundbreaking solutions and build a successful startup.

This intensive program is a collaboration between the University of Botswana and BIUST. It is developed with the support of the MIT Sandbox Innovation Fund Program and in partnership with the UM6P Explorer Programme, bringing world-class entrepreneurial resources right to you.

Students collaborating in a modern office

Your Toolkit for Startup Success

A team working together on a project with sticky notes

Expert Mentorship

Receive one-on-one guidance from seasoned entrepreneurs and industry leaders who will help you navigate the challenges of building a startup.

Seed Funding & Resources

Gain access to equity-free funding to build your prototype, test your market, and cover initial startup costs. You'll also get access to our dedicated co-working space.

A Powerful Network

Connect with a community of fellow innovators, potential co-founders, investors, and corporate partners from Botswana and beyond.

Your Journey From Idea to Launch

Application Deadline

September 19

Acceptance Letters Sent

October 10

Program Kickoff

October 23

What to Expect: Your Monthly Sprints

October: Foundations

Workshop on Oct 27-31. Focus on core concepts and initial planning.

Deliverable: Customer Segments & LBMC.

December: Validation

Workshop on Dec 1-5. Learn to test your ideas and gather feedback.

Deliverable: Assumptions Framework.

January: Engagement

Workshop on Jan 12-16. Master the art of connecting with your audience.

Deliverable: Customer Interviews.

February: Acceleration

Workshop on Feb 2-6. Prepare to pitch your startup to the world.

Deliverable: Final Business Pitch.

Missed the Information Session?

We strongly recommend all applicants watch the recording to get a full overview of the program, expectations, and the application process. This session covers important details that will help you submit a strong application.

Watch the Recording Now

Ready to Build Your Startup?

The MASA Innovation programme is open to ambitious individuals and teams. You are eligible if:

  • You are a current student (undergraduate or graduate) at the University of Botswana or BIUST.
  • You are a member of the public who has partnered with a current UB or BIUST student.
  • The designated project leader for the application must be a current student from either university.
Submit Your Application
A group of students presenting their project

Developed in Collaboration With

Logos of our partners: MIT Sandbox, EXPLORER, University of Botswana, BIUST, and UNDP